How to Increase Website Traffic for Making More Sales
Looking for some ways to increase website traffic? If yes, then you’re landed on the right article. Here we are going to discuss some best ways that can help you to increase your site’s traffic and generate more sales for your business.
1. YouTube
YouTube is an awesome way to generate traffic to your site. There are so many users on YouTube each and every day, and you can definitely get some of this targeted traffic back to your site.
The question is a matter of quantity and quality: How many videos do you want to make per day… how many minutes do you want it to be… and what kind of information do you want to share in your videos?
All of these are things that you want to consider when using YouTube to have the success in your business that you are looking for.
With every video that you make, have a good title, relevant keywords, and a description that includes your website link. It will turn into a clickable link when you put it in your description area.
Make sure you fill out all sections of your profile and start interacting on YouTube in ways besides uploading videos.
Do video responses, advertise, boost your YouTube search rankings, boost your subscriber count, and make videos that are really good. Your website and email newsletter will definitely benefit from this.
2. Pay Per Click
Why pay per click? There is no significant reason why you should advertise on pay-per-click other than the fact that it can help you drive faster traffic to your site.
Pay per click is one of the proven and excellent advertising mediums online today. A lot of website owners choose to pay per click simply because it really works.
So how does pay per click work to be able to help you with your traffic problem?
Basically, pay-per-click can drive instant traffic because you can buy your way to the top of the search engine results page. The SERP is where an ordinary individual goes to if they want to know about something or they want information and need to buy a particular product.
That when they type a particular keyword that is also your keyword then your website will show on the results page. Use the content marketing toolkit of Semrush to have an overview of your competitors strategy.
Furthermore, if you were in the top position then you have a better chance to capture the market and that person looking to buy. Most surfers whenever they search over the internet tend to look only at the first and second-page results.
So if your keyword is better to position and on the top spot then they can easily see you.
Now, this is what makes pay per click really popular because like I said you can buy your spot, and the keyword you will use relates to your business. Therefore, you can have quality traffic rather than just traffic.
The difference between ordinary traffic and quality traffic is huge, as quality traffic means the individuals visiting your site are potential buyers and not just browsing around.
While general traffic consists of ordinary individuals who have no intention to buy whatsoever. This kind of method is why pay per click is your solution.
3. Social Networking Websites
Social networking websites allow their members to live in a carefree virtual world where they can interact with other members without any obligations.
Apart from finding friends, these sites are now used as Internet marketing tools – yes, social networking websites can help increase website traffic by sending a massive amount of traffic to a website thereby improving its search engine rankings.
There are two kinds of social networking websites – social networking sites and social bookmarking sites.
Social networking websites allow you to network with and make friends with their members – most of the most famous social sites that feature a tremendous database of users are MySpace, Twitter, Facebook, LinkedIn, and Instagram.
Serious Internet marketers become members of these websites and then spread their links around, thereby generating volume traffic on their own websites.
On the other hand, social bookmarking websites allow their members to save their favorite links on their pages, which, of course, are shared with other members. Famous social bookmarking sites include delicious, Mixx, and Digg.
There are some social networking sites that bring together common interest groups, but even their focus is on making new friends.
These “friendship” sites feature a tremendous number of members and are always busy, with members hanging all the time.
Some social sites such as Facebook and MySpace allow their users to even hoist advertisements and market their products, so long they don’t spam.
So, if you have a good enough website, and you want to generate solid traffic on it, then you can always sign up with a social site and say nice things about your website there to divert the traffic.
4. Freebies and discounts
Free gifts and big discounts often get people clamoring for a product and service as no other ad campaign could.
Giving your customers bonuses that cost more than the product that they have paid for, is a marketing goldmine.
A freebie would surely get them so interested that they would gladly part with their hard-earned dollars just so they can get hold of your bonus.
Nevertheless, your bonus and freebie would also not be popular among your customers if it doesn’t have any value to them.
It doesn’t matter that it’s the most expensive item in your arsenal, if your home-based Internet business customers don’t have any use for it, then your message would just be a waste of your time and money, as well as those of your customers.
Make sure that your freebie should be directly related to the product that was purchased.
Giving gifts is like catching your home-based Internet business customers, hook, line, and sinker. You’re encouraging them to spend their money with the promise of a free gift that has great value through your subliminal message.
5. Article Marketing
Writing articles may seem like a choir if you’re looking for fast results to your website traffic woes.
The lure of Pay-Per-Click and some of the other traffic generation methods may have you tempted to hand over your cash for a quick-fix of traffic but once the expense starts to add up it may be time to look at the many advantages of article writing and distribution.
With more and more websites going online each day and the main search engines sending a clear message that they are only interested in quality original content for their search results you can take advantage of the high demand for content by providing that content in the form of your articles and reap the huge benefits to be had for an hour or so of your time to write an article.
There are many benefits to writing and submitting articles to as many article directories as you can such as:
As more and more website owners use your article on their websites you get more and more links coming into your site. This not only raises your site’s rank in the search engines but can bring targeted traffic to your website.
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Once you have written and submitted your article to article directories it will continue to work for you and get more and more website and e-zine owners to use it as time goes by and all without doing any extra work on the article.
As your article is written on the subject of your niche or site theme anyone who reads it is obviously interested in that subject so if they click on your link they are more likely to make a purchase as they have been partly pre-sold on your product.
The valuable and virally growing traffic that will come to your site from your article distributions is completely free traffic. This is important for any site owner especially those new to business on the internet when finances may be limited.
Articles that you write should generally be between 1000 and 1200 words.
Too short and article directories tend not to publish them, too long and many website and e-zine owners are less likely to use them as well. Don’t forget, you are aiming to write an article that gives quality to a reader and also appeals to webmasters so you can get your article on as many sites as possible.
To gain the biggest returns from your article writing and distribution you should always endeavor to write articles that give value to the reader and proofread your article before submitting it to the article directories.
Attention to detail will go a long way to getting maximum exposure for your article and exposure means traffic, and traffic means paying customers.
I am Shubham Chopra, founder of Marketing Savior and an exuberant content creator with a great zest for providing insightful reviews about digital products that will help startups & SMEs penetrate into the online world easily.
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